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TribalStudio / Our work / GoPuff

Engaging interface and effective design system

Gopuff needed to partner with an agency capable of transforming their previous Native and Web application into a version backed by design-thinking, all in a timely manner.

Case Study GoPuff Top Image Desktop
Case Study GoPuff Top Image Desktop
Case Study GoPuff Top Image Desktop
Project Overview
Gopuff is a consumer goods and food delivery platform, offering fast delivery of thousands of products directly from their warehouses. They recruited TribalScale to address challenges with low traffic on their native and web apps, as well as issues with both their design system due to lack of documentation, and figma file performance.

Using our established UX Plan, our team created user-tested mockups for Native and Web at multiple breakpoints. We performed a component audit to strategize and organize components for the new Design System which was built in collaboration with front-end and back-end development. We helped Gopuff deliver their MVP under a strict timeline and even helped facilitate design cadences that Gopuff would go on to have until this day, tackling technical debt.
Service
Competitive Analysis
Wireframes
Mockups
Prototypes
Industry
Retail
Case Study GoPuff Project Overview Desktop
Case Study GoPuff Project Overview Desktop
Case Study GoPuff Project Overview Desktop
Deliverables
Over the course of eight months, our team researched and crafted a modern and responsive design that aligned with the brand's aesthetic and values. Our tasks to achieve the client's goals in this project included competitive analysis, low-fidelity wireframes, mockups, and prototypes.
Case Study GoPuff Deliverables Desktop
Case Study GoPuff Deliverables Desktop
Case Study GoPuff Deliverables Desktop
Design System
Additionally, our team identified the need to create a consistent and robust design system to support the client's growth goals and help them maintain consistency in their designs. We documented all reusable components and patterns in a single file.
Case Study GoPuff Design System Desktop

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