Business outcomes
Start With the Business, Not the Model
The first question shouldn’t be: “Which AI model should we use?”
It should be: “What can we now do that we couldn’t do before?”
Start with business outcomes.
Where are customers frustrated? Where is knowledge trapped? Where are employees spending hours on repetitive work? Where are decisions unnecessarily slow? Where could personalization create revenue? Where could intelligence dramatically improve the product?
The model is an implementation decision.
The business outcome is the strategy.
